09/02/2026
Who’s excited for football to be back? 🙋
To celebrate the start of the 2026/27 NFL Season next week, here's a portrait of football legend Joe Namath. The former Alabama star quarterback launched his professional football career in 1965 by sparking a bidding war between teams in the upstart American Football League and the National Football League. When the AFL's struggling New York Jets won Namath with a three-year, $427,000 contract, many questioned whether any player was worth that much. By mid-season, however, the brash young man with the "bazooka arm" and the lightning-quick release was the Jets' starting quarterback.
His greatest success came in 1969 when, after declaring he could "guarantee" victory, Namath led the underdog New York Jets to a stunning Super Bowl upset of the NFL's Baltimore Colts. By combining gridiron dazzle with plenty of off-the-field flash, "Broadway Joe" became pro football's first mega-celebrity quarterback. 🏈
📸: Joe Namath by Ben Ross, 1965. Gelatin silver print. National Portrait Gallery, Smithsonian Institution. © Ben Ross.
🖼️: National Museum of American History, Smithsonian Institution.