15/04/2026
Thrilled to share our work on the limited edition Dacia "Spirit of Sand" campaign.
For this spot, we wanted to visually capture the rugged, relentless DNA of the vehicle. Set in a harsh quarry environment, we designed a transition where the Dacia literally forms from a cloud of dust, eventually revealing its exclusive decals and unique features, before ending on a heroic, low-angle cliffside shot.
Thank you to Dacia for trusting us with this vision! Check out their official channels to see the campaign live.
Tudor Gheorghe | Antonio Cristea | Costas Ivanov
