06/10/2026
What if we could use the city as a giant canvas and let the river collect our dreams?
WijkKrijten > We Chalk the City is a simple creative ritual that can happen almost anywhere.
At a festival in Feijenoord at the end of August, organised by Stichting Wijk Collectie Rotterdam, we tested the Creatual concept for the first time.
Old and young people reached for the piece of chalk, getting down on their knees to draw their stories on the concrete along the Maas.
Small groups of strangers imagine, associate and draw symbols together:
How do we see our neighbourhood?
What do we love?
And what would we change if we had magical powers?
Rotterdam has plenty of concrete. So why not use the city itself as a canvas?
We photograph the drawings and then leave them behind.
When the rain comes, the stories slowly disappear into the river.
The city carries the stories onwards.
And what did people dream about?
🦄 Turning into a unicorn to make people happy - and letting people ride and fly on you. 🍭 Clouds falling from the sky like candy floss.🏊 A swimming pool in the garden. 🛝 A BIG slide for everyone.🌳 Less concrete. More green. A fruit forest that makes people happy. 🍳 More cooking, eating and sharing recipes. Maybe a pancake bar. And fries with pink mayo.🎨 A creative place where people can meet, make and connect.
💛 More respect. More empathy. More togetherness. 🔐 And a neighbourhood vault filled with gold bars - to make the neighbourhood better.
Big dreams. Small wishes. Crazy ideas. Serious needs.
Behind the drawings many stories. We talked, listened and collected what people experience, need and long for.
A neighbourhood full of imagination.
A city full of stories.
Art for Human Connection.