Thinc Design

Thinc Design We design exhibitions. We care about dialogue, interaction, experience-based learning, and communiti

05/09/2023
03/24/2023

A peek at the process of developing Northwoods: a gallery we’re working on for Milwaukee Public Museum's new location! We are thrilled at the opportunity to develop this experience that spans from foraging and ricing by day to glow-in-the-dark mushrooms and the Aurora Borealis at night.

Milwaukee Public Museum has revealed a sample of our sketches for the Wisconsin Journey gallery—part of an all-new museu...
03/23/2023

Milwaukee Public Museum has revealed a sample of our sketches for the Wisconsin Journey gallery—part of an all-new museum—which will take visitors around the state to showcase its wealth of natural and cultural wonders. We are working hand-in-hand with the Museum on advancing their iconic immersive experiences, bringing forward the institutional knowledge and love for its home state, and sharing stories of the diverse indigenous cultures.
There’s more to come!

Thinc is proud to announce that Showstoppers! Spectacular Costumes from Stage and Screen  has been awarded by the 2022 W...
11/17/2022

Thinc is proud to announce that Showstoppers! Spectacular Costumes from Stage and Screen has been awarded by the 2022 World Design Awards in the Pop-Ups & Temporary Built Category. Congrats go out to our partners: Brian Blythe, Sonic Designs, Brad Peterson, Empire Scenic, and JAG Fabricators!

We took a small break for Halloween to dally in a virtual scavenger hunt in a Spooky Mansion using TheWild. The ghostly ...
11/15/2022

We took a small break for Halloween to dally in a virtual scavenger hunt in a Spooky Mansion using TheWild. The ghostly avatars of TheWild fit right in with the eerie environment! As did the possibilities of changing scales. Map by potassiumola.

October was Drawing Challenge month at Thinc, where we spent a little time each day responding to a different prompt. Ou...
11/01/2022

October was Drawing Challenge month at Thinc, where we spent a little time each day responding to a different prompt. Our participating artists created hand-drawn, digital, and AI-generated work. Here are some of our favorite pieces!

Prompts: 1. mask, 2. cave, 3. trees, 4. cowboy, 5. potion, 6. tiger, 7. pet, 8. tail

In the words of Thinc's senior habitat & environment designer, the only way that you can truly understand the essence of...
09/20/2022

In the words of Thinc's senior habitat & environment designer, the only way that you can truly understand the essence of a wild place is to actually experience it first hand. Our own David Lazenby, a seasoned traveler and professional wildlife and nature photographer, recently captured these stunning images in Zimbabwe. "It is this up-close and personal experience that I feel manifests itself in the authenticity and level of detail in the immersive zoo, aquarium, and museum environments I create." All images © David Lazenby.

Working with Milwaukee Public Museum has been a blast! We love the quality of craft in the museum, including the mini-di...
09/15/2022

Working with Milwaukee Public Museum has been a blast! We love the quality of craft in the museum, including the mini-dioramas. We also get to see the amazing collections behind the scenes, some of which will be on display in the future museum!

The Thinc team gathered to welcome new team members and celebrate our accomplishments in what has become a lively new tr...
09/09/2022

The Thinc team gathered to welcome new team members and celebrate our accomplishments in what has become a lively new tradition. Big thanks to Collective Retreats for hosting our reunion!

We would like to give a warm welcome to the new members who have joined our team over the summer!! From the top left: Ch...
09/06/2022

We would like to give a warm welcome to the new members who have joined our team over the summer!! From the top left: Chelsey Trejo, James Pase, Ryan Miller and Debra Everett-Lane.

Meet one of our exhibit designers, Shahira Hammad! In addition to her work at Thinc, Shahira is a visual artist that wor...
08/30/2022

Meet one of our exhibit designers, Shahira Hammad! In addition to her work at Thinc, Shahira is a visual artist that works primarily in graphite but likes to experiment and mix various mediums including acrylic, charcoal, clay, plastic, pastels, watercolors, and ink. She also creates 2D artworks, sculptures and spatial projects, and explores digital fabrication including 3d printing. Her explorations are usually focused on the correlation between the built environment, culture, nature, and time.

“I am very interested in thresholds, blurring borders, and storytelling. I think that's one of the reasons I was so drawn to Thinc... To explore these desires for connection between disciplines, people, and other living things.”

1 Shahira at Thinc’s Willis Tower project in Chicago
2 Shahira pictured with one of my exhibited projects at Hinterland gallery in Vienna
3 One of her projects "Vertumnus Tower" pictured at the Outsider Art Fair in New York
4 Her artwork exhibited in a group show at the Gypsum Gallery in Cairo
5 A closeup of “Vertumnus II”

Happy   from our canine Thincers. Thanks for always being our loyal companions! Featuring:1. Rocho 2. Duke3. Sadie4. Lek...
08/26/2022

Happy from our canine Thincers. Thanks for always being our loyal companions! Featuring:
1. Rocho
2. Duke
3. Sadie
4. Leko

Here at Thinc, we play as hard as we work. On our vacations, we've all over the world to places like Japan, Italy, Korea...
08/23/2022

Here at Thinc, we play as hard as we work. On our vacations, we've all over the world to places like Japan, Italy, Korea, and the Caribbean. These trips not only rejuvenate us but inspire us to bring various global perspectives to our work.

Happy   from our furry Thincers. Thanks for being loyal   companions! Featuring:1. Artemis 2. LouLou3. Harold, Fayard, &...
08/08/2022

Happy from our furry Thincers. Thanks for being loyal companions! Featuring:
1. Artemis
2. LouLou
3. Harold, Fayard, & Nicholas
4. Chirpy
5. Lolly

Meet James Pase, Thinc's new senior designer."I'm excited to leverage my thirty-year multidisciplinary design and fabric...
08/04/2022

Meet James Pase, Thinc's new senior designer.
"I'm excited to leverage my thirty-year multidisciplinary design and fabrication career with the talented Thinc team. I was looking for an opportunity to get outside of my comfort zone as a designer without giving up the potential to continue designing zoo and aquarium exhibits. Thinc is a great fit!"
1. James (and Jack) sailing on Lake Union
2. Asian Highlands exhibit at Utah's Hogle Zoo
3. Pineped Cove exhibit at Norwalk Aquarium
4. Orangutan Canopy exhibit at Kansas City Zoo

It's National Wellness Month! At Thinc, we have a dedicated team that advocates for the health and wellbeing of our coll...
08/02/2022

It's National Wellness Month! At Thinc, we have a dedicated team that advocates for the health and wellbeing of our colleagues. This includes planning our annual Summer Party, which helps us grow connections with one another. Looking forward to this year's retreat!

We have the pleasure of working with amazing accessibility partners in our work. It's not just about complying with ADA ...
07/28/2022

We have the pleasure of working with amazing accessibility partners in our work. It's not just about complying with ADA code—it's an opportunity to get out of our own shoes and deepen the experience in a multifaceted way.

We have a variety of secret talents that add flavor to our work. This illustration at the Skydeck Chicago was done by le...
07/26/2022

We have a variety of secret talents that add flavor to our work. This illustration at the Skydeck Chicago was done by lead designer Oronde Wright! The graffiti-inspired piece introduces visitors to the “Landmarks” area, which pulls together a patchwork of iconic Chicago public art & streetscapes.

Our work doesn't end after the design is finished! Here's a behind-the-scenes peek at Thincers assisting with the constr...
07/21/2022

Our work doesn't end after the design is finished! Here's a behind-the-scenes peek at Thincers assisting with the construction work for the Terra Sustainability Pavilion.

We're so excited to be part of the design team for the Future Museum, the new home of Milwaukee Public Museum! Together ...
07/19/2022

We're so excited to be part of the design team for the Future Museum, the new home of Milwaukee Public Museum! Together with Ennead Architects, Kahler Slater, and others, we will help visitors connect with the Museum's historic collection, its cutting-edge research, and the wonders of the world.

On   we want to take a moment to honor him and the many other people who contributed to the liberation of South Africa. ...
07/18/2022

On we want to take a moment to honor him and the many other people who contributed to the liberation of South Africa. Their stories, dreams and struggles are preserved for us, and future generations in Freedom Park (SA).

At last we arrive at the signature habitat of Seattle Aquarium’s Ocean Pavilion: the Coral Canyon, which provides multip...
07/07/2022

At last we arrive at the signature habitat of Seattle Aquarium’s Ocean Pavilion: the Coral Canyon, which provides multiple views into a teeming reef ecosystem where sharks glide amidst a diverse reef community that includes rays, schooling jacks, and reef fish.

LMN Architects
Turner Construction Seattle
Shiels Obletz Johnsen

seattleaquarium.org/ocean-pavilion

Next up on our tour is The Archipelago, celebrating both the coral reefs that hold more than 25% of our planet’s biodive...
07/05/2022

Next up on our tour is The Archipelago, celebrating both the coral reefs that hold more than 25% of our planet’s biodiversity and the mangroves which store 10%-15% of our planet’s carbon. Ninety percent of the life in the ocean is found in the shallow seas close to the coast. The last image is a look in from the outside courtesy of LMN Architects

Seattle Aquarium
Turner Construction Seattle
Shiels Obletz Johnsen

seattleaquarium.org/ocean-pavilion

A new federal courthouse in Harrisburg, PA will be named after Judge Sylvia Rambo who is now 86 years old and is still o...
06/30/2022

A new federal courthouse in Harrisburg, PA will be named after Judge Sylvia Rambo who is now 86 years old and is still on the job! Thinc was at the building naming ceremony (with our Architects) to honor her accomplishments and shoot new material for our upcoming exhibit.
http://ow.ly/GbB050JLZb7

Harrisburg, Pennsylvania

Thinc is excited to be part of Seattle Aquarium’s new Ocean Pavilion! Where we will explore the corners of our one world...
06/28/2022

Thinc is excited to be part of Seattle Aquarium’s new Ocean Pavilion! Where we will explore the corners of our one world ocean and how our actions affect our shared planet. The images start with One Ocean Hall, followed by At Home in the Ocean where we are immersed in a world where many of our planet’s most fascinating residents feel most “at home”— underwater. We finish for today with a top view from the West courtesy of LMN Architects Look out for more!

Turner Construction Seattle
Shiels Obletz Johnsen
seattleaquarium.org/ocean-pavilion

Tripadvisor has chosen the Empire State Building as their  #1 top attraction in the United States. Their Travelers' Choi...
06/21/2022

Tripadvisor has chosen the Empire State Building as their #1 top attraction in the United States. Their Travelers' Choice 2022 Best of the Best listing calls it an iconic landmark you simply have to see to believe! Check it out this summer! http://ow.ly/bm5W50JE1UM

In belated honor of  , we're throwing back to Drop in the Ocean, a VR experience housed within an oversized sea jelly. T...
06/16/2022

In belated honor of , we're throwing back to Drop in the Ocean, a VR experience housed within an oversized sea jelly. Through VR, the visitor journeyed through the depths of the ocean as a plankton on a sea jelly's back to discover the ocean's many challenges. To help our Oceans get healthier and stronger, shall we decide together to use less plastic in our lives?

It's great to travel again! Recently Thinc went to Chicago and got to enjoy our work Skydeck Chicago
06/09/2022

It's great to travel again! Recently Thinc went to Chicago and got to enjoy our work Skydeck Chicago

Prototyping is an essential part of the design process that helps make ideas become reality. Here's a behind-the-scenes ...
06/02/2022

Prototyping is an essential part of the design process that helps make ideas become reality. Here's a behind-the-scenes peek at the making of World Trade Center 9/11 Memorial

The more toppings, the better the pizza! Have your slice of fun at the Skydeck Chicago   t.ly/xW3H
05/31/2022

The more toppings, the better the pizza! Have your slice of fun at the Skydeck Chicago t.ly/xW3H

Sometimes nothing beats having a physical model. Thinc's David Lazenby makes anything from "small scale models, produced...
05/26/2022

Sometimes nothing beats having a physical model. Thinc's David Lazenby makes anything from "small scale models, produced relatively roughly and quickly" to "larger scale, more detailed models as the final working 'document' used as a reference for on site scenic construction."

Physical models can "convey a more 3-dimensional conceptual scenic approach to what are often quite organic, multi-plane environments in a way that 2D sketches simply cannot. Being modelling clay they also allow for rapid modification, often in the presence of the client."

Thinc Design is headed to  !! Look for us there!!
05/19/2022

Thinc Design is headed to !! Look for us there!!

05/17/2022

Thinc explores new realities! (Virtual in this case.) Thanks to tools like The Wild we can meet and work (and have some fun) collaboratively on projects in Virtual Reality.

At the Perkins Wildlife Center at Cleveland Museum of Natural History, animals are all around you. Don't forget to look ...
05/12/2022

At the Perkins Wildlife Center at Cleveland Museum of Natural History, animals are all around you. Don't forget to look up!

In this business, sometimes you just need to follow your gut.
05/10/2022

In this business, sometimes you just need to follow your gut.

A complex design idea can begin as a simple sketch. In honor of National Textiles Day, here's a look at the journey from...
05/03/2022

A complex design idea can begin as a simple sketch. In honor of National Textiles Day, here's a look at the journey from concept to installation at "Infinite Variety: Three Centuries of Red & White Quilts."

Visiting Chicago this Spring? Get a glimpse of  the Windy City's history, architecture, food and more on your way to its...
04/28/2022

Visiting Chicago this Spring? Get a glimpse of the Windy City's history, architecture, food and more on your way to its highpoint, Skydeck Chicago!

Meet one of our exhibit designers, Jesse Loosbrock!“I’ve been at Thinc for a little over 5 years, and when someone asks ...
04/26/2022

Meet one of our exhibit designers, Jesse Loosbrock!
“I’ve been at Thinc for a little over 5 years, and when someone asks me what I do, I’m still not sure exactly how to describe it. I’ve worked on everything from a soundscape concept for an elevator experience at one of the tallest buildings in America, to a giant mechanical monster that consumes natural resources and poops out consumer goods. In my life before Thinc, I worked in music composition and sound design, so I approach each project and design problem with my own unique perspective and skillset. I believe it’s the combination of a variety of backgrounds, life experiences, identities and talents at Thinc that facilitates our curiosity—a vital tool in our effort to create the most meaningful experiences we can for the communities we work for.”

1 - Jesse working on his thesis project
2 - Teaching kids about zoo design at the Speyer School
3 - Welding a chair he designed in Copenhagen
4 - Getting silly with his colleagues

Address

14 Wall Street, 20th Floor
New York, NY
10005

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

Telephone

+1 212-741-3844

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The Milwaukee Public Museum's design team took a 7-day, 1,500 mile tour around Wisconsin to inspire and influence the design of MPM’s Future Museum. Along with our partners Ennead Architects, Thinc Design, and GGN, we explored Wisconsin’s landscape, nature, culture, and communities.

“Wisconsin’s new natural history museum is going to change the city of Milwaukee and will be a great opportunity for the state of Wisconsin. We can’t wait to get started!” - Chris Ludwig, AIA, Sr. Designer

Check out the video below for highlights of the team’s inspiring trip.



Betty Brinn Children's Museum
Yesterday, the Shedd Aquarium unveiled a $500 million plan for their strategic vision for their 100 year anniversary, the 'Centennial Commitment', quickly approaching in 2030. The Centennial Commitment is a transformational investment in Chicago communities and aquatic ecosystems around the world, requiring half a billion dollars and eight years to accomplish.

Klein & Hoffman is proud to be a part of this multi-year, four-phase construction project, beginning in late 2022 and expected to conclude in 2026 - K&H is providing both structural engineering and A/E Building Envelope services. Congratulations to all the teams involved! Pepper Construction Group/BMI Construction LLC, Valerio Dewalt Train, JLL, Thinc Design, MSA (Mechanical Services Associates Corp), TJP Engineering

Read more about the strategic vision:
In 2050 there will be approximately 9 billion people on planet earth. Thinc Design created the American pavilion at the 2015 World Expo in Milan, which addressed food security and was the most visited pavilion in the entire expo.
Reimagining The Empire State Building Observatory
2021 Good Design Award Winner: Architectural Design - Interior Design

In addition to singular views of New York, the spectacular reimagining of the Empire State Building Observatory now boasts state-of-the-art exhibits about the World’s Most Famous Building and the city around it. The Observatory’s goal was to deliver an authentic, Instagram-ready experience grounded in the building’s history and inherent optimism.

Working with design consultants Beneville Studios and IDEO, they transformed the least popular part of a visit - the queue - into an immersive museum experience with cinematic-quality films, 360 degree digital environments, interactive screens, models, photographs, and artifacts depicting the building's history and mystique. Dwell times in each gallery would deliver a measured rate of arrivals at the elevators, reducing and often eliminating a perceptible wait. The 80th floor has been transformed from queuing to an additional observation floor in its own right, delivering spectacular views before arriving at the 86th and 102nd floor observatories, further relaxing the pace of the visit.

Studies have shown that visitor appeal has increased significantly, while frustrating wait times have measurably reduced. In keeping with other modernization throughout (the Empire State Building is among the most energy efficient buildings in New York), all lighting, show, and building systems were converted to highly energy efficient technologies.

Thinc Design
Empire State Realty Trust
Corgan Inc.
IDEO Design Research
Empire State Building
The Lighting Practice, Inc.

https://good-design.org/projects/reimagining-the-empire-state-building-observatory/
We're proud to have co-designed a ground-breaking new visitor experience in Dubai alongside Grimshaw Architects and Thinc Design at Expo 2020 Dubai which opens today!

Terra, the Sustainability Pavilion, is the first open example of our global ambition to create projects on every habitable continent 🌍
Only through Sept 26! From the Broadway stage to the big screen, don't miss Showstoppers! Spectacular Costumes from Stage & Screen.

Experience more than 100+ costumes from your favorite media.

🎟️: https://bit.ly/SSNYClix
📸 : Thinc Design
What costume have you always dreamed of wearing?

You can get an up-close view of more than 100 of Broadway's most recognizable frocks at Showstoppers NYC, an interactive pop-up highlighting the complexity of these iconic looks and the work that goes into making them. Proceeds from this limited engagement designed by Thinc Design to benefit the Costume Industry Coalition Recovery Fund.

Grab a ticket for this rare behind the scenes glimpse of Broadway here: https://www.showstoppersnyc.com
HOLD ON TO YOUR BROADWAY-LOVING PANTS!!!!!

In a feat of heroic strength, the Costume Industry Coalition (and some really INCREDIBLE sponsors) have announced Showstoppers NYC, Spectacular Costumes from Stage & Screen!!!! If you'll be in NYC between August 5th and September 26th you will not want to miss this incredibly special exhibit. We are in awe of the gorgeous costumes on display, and can't wait for the public to get a load of the TALENT and PASSION that goes into every single step of the costume-making process. Get up close with us!!

All proceeds go to the Artisans Guild's relief fund that directly supports members (like us!) of the Costume Industry Coalition.

AND watch this space for a list of dates and times when a member of our Wing Team will be on-site at our shop space for special VIP insider courtesy glove pressing on one of our vintage glove iron! Remember to bring your gloves with you and we will freshen them up ON SITE! Also, expect glove making show-and-tells for shows like The Marvelous Mrs. Maisel, Moulin Rouge on Broadway and WICKED The Musical!

Without us, they'd all be naked! :)

Open to the public on August 5, 2021 and designed by the award-winning international exhibition firm Thinc Design, the 20,000 square foot space for Showstoppers! will spotlight the incredible and oftentimes under-recognized costume contributions to the entertainment industry, pull back the curtain on the hundreds of costuming experts who create, supply and care for them, and infuse much-needed vitality back into the Theatre District for a limited eight-week engagement through September 26, 2021 at 234 West 42nd Street.





Take your next visit to to new heights! With the opening of an immersive new exhibition and reimagined Skydeck Chicago at Willis Tower, visitors are invited to explore the city’s past, present and future from 103 stories up. The transformed observation deck experience was designed in collaboration with Thinc Design and Chicago Scenic Studios, Inc.

The renovation continues SOM’s 50-year stewardship of Willis Tower, starting with the design and engineering of the tower itself—the world's tallest building when completed, a title it held for 25 years—and the 2009 addition of the Ledge at the Skydeck. Read more: https://bit.ly/3sN8L1G

Clark Construction Group, LLC
We’re excited to announce another milestone in our journey to a new building! After an extensive search of the most creative firms from across the globe, we’ve chosen the best talent both nationally and internationally: the expert consultants from Thinc Design, Ennead Architects, Kahler Slater, Mortenson, and ALLCON. They will design and build both the new Museum as well as Betty Brinn Children's Museum which will be co-located on the site.

These teams have recently been responsible for designing and building some of the most exciting museums and exhibits in the world, such as the American Museum of Natural History’s Rose Center for Earth and Space, the Shanghai Astronomy Museum, the Natural History Museum of Utah, the Expo2020 Sustainability Pavilion in Dubai, the 9/11 Museum and Memorial in New York City, and more.

MPM has been at the forefront of innovation for museums since our conception. From the beginning of collecting specimens through citizen science at the Germany-English Academy and the creation of the “Milwaukee-style” habitat dioramas, to the debut of interactives like the rattlesnake buttons and immersive dioramas like the Rainforest, MPM has always been cutting edge. We are incredibly confident that this creative team will continue that tradition and bring our vision of nature and culture to life!
The Empire State Building’s Reimagined Observatory Experience in New York, NY was recently featured in the January 2020 issue of Premier Construction Magazine. The Lighting Practice was part of the design team, led by Thinc Design, tasked with enlivening and enhancing the guest experience.

Read more about about the feature: https://bit.ly/2UNxRQQ | Empire State Realty Trust
The Environments category of covers a wide range of spaces, including museum exhibits, showrooms, public seating, and set designs. Past winners include MNML and TURF; Philips lighting; Fisher Marantz Stone, Local Projects, Thinc Design + others for the September 11 Memorial & Museum, and many more.

Enter IDEA: idsa.org/IDEA