Matchless Gifts at 26 2nd Avenue

Matchless Gifts at 26 2nd Avenue Matchless Gifts at 26 2nd Avenue is the 1st Hare Krishna temple established in the West. We host vari The admission to the programs is free.
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This storefront was rented by the first followers of Srila Prabhupada in the summer of 1966. Soon it became the headquarters of the International Society for Krishna Consciousness (ISKCON), also known as the Hare Krishna movement. Being reopened in 1991, it now serves as the place of pilgrimage for the followers of Srila Prabhupada. The weekly programs are being held on Saturdays at 5:30pm featuri

ng kirtan (chanting), class on Bhagavad-gita and free vegetarian feast. The Russian-speaking programs happen on Sundays at 1:30pm. Science of Self-Realization programs happen on Wednesdays at 7:00pm via Zoom: https://www.meetup.com/Bhakti-Yoga-and-Science-of-Self-Realization-NYC/

05/12/2023

New York 1976 – West 55th St. Radha Govinda Temple ~ photo by Muralivadana das

Hari-sauri das: July 9 1976 NY
Prabhupada concluded his tour on the roof, which affords a virtually unimpeded view across the Hudson River. It was a relief to emerge from the confines of the narrow corridors and low ceilings of the interior and sit high in the air, aloof from the hustle of the streets, surrounded at a distance by Manhattan’s innumerable steel, glass and concrete monoliths piercing the fragile sky.
The sun was beginning to dip below the western horizon, its waning rays glowing red-golden, as Prabhupada sat relaxed on a lotus-flower shaped asana. His disciples formed a semicircular audience at his feet. It seemed to us most idyllic, but Prabhupada’s practical knowledge rose above our sentiment. He asked Chayavana Swami to stand and block the sun. “It is very disturbing,” he said, “but the early morning sun is very nice.” We all laughed at ourselves, giving deference to Srila Prabhupada’s superior knowledge. Tamal Krishna Maharaja commented that this single building contained all the different features of Krsna consciousness that Srila Prabhupada had previously planned and meditated on — a theater, a prasadam restaurant, a large temple and kirtana hall, nice facilities for life members, a guest house, diorama displays, and devotee quarters. Prabhupada had conceived of all this years ago, but could not realize it due to a lack of capital and manpower.
Srila Prabhupada smiled in agreement, and Tamal Krishna asked if he had yet more strategies for spreading Krsna consciousness that were still to be revealed. “Oh, yes,” Prabhupada said, smiling broadly, but he remained silent before his expectant audience.
Tamal asked him if he was going tell us what they were.
Prabhupada shook his head and chuckled, “No.” Then he quoted Canakya Pandita saying that one should not reveal his future plans because someone will come along and spoil them.
All we could do is laugh. Srila Prabhupada is like a cloud — sometimes there is rain, and sometimes there isn’t; but there is nothing you can do to force it. It is clear that Prabhupada has unlimited and far-reaching ideas and that the only stumbling block is our individual and collective inability to execute them. For the present he is emphasizing book distribution. In Los Angeles he told us that he is planting the seeds in his books for the Krsna conscious government of the future. He certainly foresees a time when the populations of entire countries will be devotees of Krsna, but for now his program is to lay the groundwork with massive book distribution, establishment of temples and the training of qualified men.

Please read the story by Satyaraja Prabhu about the first Krishna deity in ISKCON which came to the temple at 26 Second ...
03/22/2023

Please read the story by Satyaraja Prabhu about the first Krishna deity in ISKCON which came to the temple at 26 Second Avenue back in 1967. Srila Prabhupada named the deity Madana-Mohana and later arranged for it to be sent to Washington, D.C., to preside over the devotees there. In 1973 Madana-Mohana deity and another deity of Srimati Radharani were installed at the ISKCON temple in D.C. and since then has been presiding over the whole D.C. area.

Saved by the Bell: Madana Mohana by Satyaraja Dasa Sep 1, 2013 | Satyaraja Dasa, Volume-47 Number-05 The Story of the First Krishna Deity in ISKCON Two of Srila Prabhupada’s early disciples discover Krishna while shopping for bells in New York City. When Srila Prabhupada arrived in New York City i...

The Hare Krishna Festival festivities start on Friday today (June 10) and will go on till Sunday. The centerpiece of the...
06/10/2022

The Hare Krishna Festival festivities start on Friday today (June 10) and will go on till Sunday. The centerpiece of the celebration, the Ratha Yatra Parade, will be happening on Saturday tomorrow from 11 am till 1 pm along 5th Avenue, proceeding from 45th St all the way down to 8th St (Washington Square Park).

Our temple at 26 Second Avenue will be open for darshan on Saturday, June 11 from 3 to 7 pm.

08/23/2021

Srila Prabhupada’s Departure for America.
According to the lunar calendar, today is the most auspicious anniversary of Srila Prabhupada’s departure for the United States of America.

On the 13th of August, 1965, just a few days before Janmastami and a few days before his sixty-ninth birthday, Srila Prabhupada boarded the cargo ship Jaladuta with only a small suitcase, an umbrella, a bag of dry cereal, some boxes of books, and a few rupees in his possession. He was about to embark on the mission that his spiritual master had given him many years ago.

Srila Prabhupada had been in Vrindavan for every Janmastami during recent years, and it was unthinkable for most residents of Vrindavan to leave Vrindavan for any occasion, what to speak of Janmastami. Most elderly residents of Vrindavan took vows never to leave, afraid that they might die while away from the holy dham. But here was Srila Prabhupada, an elderly sadhu, boarding a ship which would take him far away from Vrindavan, far away from India, to the land of the *mlecchas* – and he did not know when or if he would return.

Mr. Sisir Bhattacharya, an acquaintance of Srila Prabhupada in Calcutta, recalls:

“When he left Calcutta harbour for New York there was no one on the shore to bid him goodbye. He was alone. A lone fighter. No friends, no supporter, no disciple, nobody. Even if you call me, I was not a disciple of his. I was a disciple of somebody else. So I was not his follower. But due to shared love, I had very much respect for him. So, I was the only person standing on the shore to say him good-bye. No one was with me. I could not know that it was such an important thing.”

Although he may have appeared to be an elderly sadhu embarking on a hopeless mission, Srila Prabhupada was not alone – he was accompanied always by Lord Krishna. His departure for America was not happenstance, but had in fact been foretold by Sri Caitanya Mahaprabhu Himself:

“ebe nama sankirtana tiksna khadga lana
antara asura jivera pheliba katiya
yadi papi chadi dharma dura dese yaya
mora senapati-bhakta yaibe tathaya”

“Taking the sharp sword of the congregational chanting of the Holy Name, I will root out and destroy the demoniac mentality in the hearts of the conditioned souls. If some sinful people escape and giving up religious principles go to far off countries, then My commander in chief (Senapati Bhakta) will appear to chase them and distribute Krishna consciousness.” — Caitanya Mangala, Sutra-khanda, song 12, texts 564-565.

Now, exactly fifty-two years after Srila Prabhupada departed on the Jaladuta, his ISKCON movement is thriving and ever-expanding, and the entire world owes him the greatest debt, for his compassion and mercy have saved us all.
To read the complete article please click here: http://www.dandavats.com/?p=77519

06/11/2021

Lord Jagannatha is coming. 2020 was the first year without a New York Ratha Yatra parade in 45 years – instead, Lord Jagannatha was driven down Fifth Avenue in a minivan, along with a virtual online celebration.

12/16/2020

By Candramauli Swami The devotees had seen in second volume of Srila Prabhupada’s Bhagavatam, there was a verse and a purport. In the purport, it was written in verse form, it was names of Krishna. He Krishna Govinda Hari Murari, He Natha Narayana Vasudeva. In the purport, Prabhupada was explainin...

"HARE KRISHNA! The Mantra, the Movement and the Swami who started it all."Free screening till April 13 on YouTube and Vi...
04/10/2020

"HARE KRISHNA! The Mantra, the Movement and the Swami who started it all."
Free screening till April 13 on YouTube and Vimeo.

By Yadubara dasA 3-day free viewing of HARE KRISHNA! starting this Friday, April 10. It will be available on YouTube and Vimeo with subtitles in 19 languages. A 90-minute Feature-length Documentary …a stirring story! — The Washington Post …an uplifting spiritual experience, regardless of one.....

04/08/2020

Dear Friends of Matchless Gifts,

In the face of the Covid-19 pandemic, there is no doubt that you are enduring difficulty. We pray for the well-being of you and your loved ones.

Considering that our fundraising campaign happened to coincide with the outbreak of the virus, this has proven to be a less-than-ideal time to ask for financial support. We have decided to take a pause and put the campaign on hold for the time being.

Of course, we always accept donations. If you would still like to make a contribution to this sacred historic center, you are welcome to do so. Our donation page is here: https://www.krishnanyc.com/donate

We wish for you to remain positive, hopeful, and spiritually centered as you navigate these trying times. Looking forward to seeing you once again at the humble little storefront!

Your servants,

The Matchless Gifts team

Did you hear??Matchless Gifts at 26 2nd Avenue signed a new 12-year lease! Now we need your help make the most of it.We ...
03/13/2020

Did you hear??

Matchless Gifts at 26 2nd Avenue signed a new 12-year lease! Now we need your help make the most of it.

We are looking for 100 individuals or families to take the “$26 for 26” pledge in order to meet our fundraising goals.

Visit our site for more info and for a variety of ways to pledge: krishnanyc.com/welcome

Please donate and help us spread the word!

Memories about making Back To Godhead magazine at the temple at 26 Second Avenue in the early days of ISKCON.
11/27/2019

Memories about making Back To Godhead magazine at the temple at 26 Second Avenue in the early days of ISKCON.

By Gargamuni Dasa In a Back to Godhead we’d have twenty to thirty pages in those days, which means if we printed 500 copies, which was the normal run, we’d print 500 copies, I’d have to spread out twenty to thirty pages of 500 copies. When it was all printed, then I would have to collate them ...

10/31/2019

Join us in welcoming visiting teacher Prahladananda Swami as he makes his annual visit to New York City from November 2 to 12, 2019!
See the schedule of his talks in the attached picture and location details and more information about Prahladananda Swami in the sections below.
Do not miss this opportunity! Hare Krishna!

LOCATION DETAILS

• ISKCON New York (Radha Govinda Mandir) - 305 Schermerhorn St, Brooklyn, NY 11217

• Yuga Dharma Ashram (NYC Harinam) - 594 W 152nd St, New York, NY 10031

• 26 Second Avenue (Matchless Gifts at 26 2nd Avenue) - 26 2nd Ave, New York, NY 10003

• Iskcon of Bergen County - 643 Forest Ave, Paramus, NJ 07652

ABOUT PRAHLADANANDA SWAMI

His Holiness Prahladananda Swami is a Vaishnava swami and a religious leader of the International Society for Krishna Consciousness (ISKCON). He is an initiating spiritual master (diksha-guru) and a member of the Governing Body Commission (GBC) of ISKCON. His presentations are amazing and very entertaining. Also, he has certain of Srila Prabhupada's books memorized word-for-word.

Prahladananda Swami was born as Philip Burbank in 1949, in Buffalo, New York. In January 1969, while studying at the University of Buffalo, he joined ISKCON. The same year, he was initiated by Srila Prabhupada, receiving the name Prahladananda Dasa. In 1975 he joined the Radha-Damodara preaching bus tour, organized by Tamal Krishna Goswami and Vishnujana Swami. In 1982 he took sannyasa (renounced order), and in 1986 he became one of the initiating gurus in ISKCON. In 1989 Prahladananda Swami became a member of the Vaishnava Institute for Higher Education, in Vrindavana, India. In 1990 he was appointed to head the GBC’s committee of Health and Welfare. In 1991, the GBC also made him the head of the sannyasa ministry.

More information about Prahladananda Swami and the recordings of his previous classes can be found on his website and page: https://www.prahladanandaswami.com/
https://www.facebook.com/PrahladanandaSwami/

Every Thursday join Chandra Shekhara Swami in discussing intriguing subjects on the edge of human experience in connecti...
10/26/2019

Every Thursday join Chandra Shekhara Swami in discussing intriguing subjects on the edge of human experience in connection to Vedic Perspective and with applications to solving everyday problems.

This video in the “What’s Up With That” presentation format is the 8th Video in the Paranormal Series. I had originally hoped to release these Videos in thei...

New Class! "The Science of Self-Realization" Join us next Wednesday, June 19 at 7:00PM and every Wednesday to discuss th...
06/14/2019

New Class! "The Science of Self-Realization" Join us next Wednesday, June 19 at 7:00PM and every Wednesday to discuss this influential book by Srila Prabhupada.

New York City Ratha Yatra 2019 - NYC's Ratha Yatra is on Saturday, June 8, 2019. Read below for details on the parade, o...
05/22/2019

New York City Ratha Yatra 2019 - NYC's Ratha Yatra is on Saturday, June 8, 2019. Read below for details on the parade, our special schedule that day, and all the other festivities leading up to and concluding this great festival.

Cancelled This Week: "What's Up With That?" with Chandrasekhar Swami. Please join us next Thursday, May 16 for our regul...
05/08/2019

Cancelled This Week: "What's Up With That?" with Chandrasekhar Swami. Please join us next Thursday, May 16 for our regularly scheduled program.

New Class! Join us this Monday, April 29th at 7PM for "Ascending Through Meditative Art" with Dina Bandhu, a monthly gat...
04/26/2019

New Class! Join us this Monday, April 29th at 7PM for "Ascending Through Meditative Art" with Dina Bandhu, a monthly gathering for creative people to find inspiration in transcendental knowledge and engage their art toward spiritual growth.

New Class! Chandrasekhara Swami hosts "What's Up With That?," a weekly class discussing reincarnation. Join us this and ...
04/24/2019

New Class! Chandrasekhara Swami hosts "What's Up With That?," a weekly class discussing reincarnation. Join us this and every Thursday starting tomorrow, April 25 at 7PM.

http://krishnanyc.com/whats-up-with-that

His Grace Pushpavan Prabhu on the History of the Paintings at 26 Second Avenue (in English).(Russian Sanga program, Frid...
09/08/2018

His Grace Pushpavan Prabhu on the History of the Paintings at 26 Second Avenue (in English).
(Russian Sanga program, Friday, August 17, 2018.)

Thanks to Kaśīśvar Prabhu and Kishori-Rani Mataji for the recording!

Vyasa-puja of Srila Prabhupada.Tuesday, September 4.5-9 pm.http://krishnanyc.com/vyasa-puja
09/03/2018

Vyasa-puja of Srila Prabhupada.
Tuesday, September 4.
5-9 pm.

http://krishnanyc.com/vyasa-puja

Please join us to celebrate the most auspicious appearance day of ISKCON Founder-Acharya His Divine Grace A.C. Bhaktivedanta Swami Prabhupada, in the presence of his direct disciples, with kirtan, bhajans, Prabhupada katha, and followed by a sumptuous feast.

NEW YORK RATHA YATRA 2018JUNE 9, 2018 / 12:00 - 7:00pmRatha Yatra (Sanskrit for "chariot festival") is a festival that i...
06/08/2018

NEW YORK RATHA YATRA 2018
JUNE 9, 2018 / 12:00 - 7:00pm

Ratha Yatra (Sanskrit for "chariot festival") is a festival that involves moving Lord Jagannath, Lord Balabhadra, and Their sister Subhadra on chariots. The first Ratha Yatra originally took place in Puri, India over 5,000 years ago to celebrate Lord Krishna's return to Vṛndāvana. Celebrated every year since then, devotees gather from all over the world to pull the chariot ropes while chanting and dancing. Usually deities are worshipped within temple walls, but during this auspicious day Jagannath, Balabhadra, and Subhadra are paraded through the streets so that everyone can have the fortune of seeing Them. Today, this procession takes place once a year in different cities throughout the world.

FESTIVAL

New York Ratha Yatra will begin on 5th Avenue in Midtown Manhattan and proceed towards Washington Square Park, concluding with the Festival of India. The Festival of India in Washington Square Park will include a vegetarian feast, kirtan, traditional Indian dances, dramas, mehndi, and booths with books and information on the culture and philosophies of India.

SCHEDULE

12:00 - Chariot procession begins at 45th Street and 5th Avenue
~2:30 - Procession concludes at Washington Square Park
2:00 - Festival of India begins at Washington Square Park
7:00 - Festival of India concludes

26 Second Avenue will open its doors from 3:00 to 7:00pm on this day for those who would like to take darśana (Sanskrit for "see") of the first ISKCON temple in the Western hemisphere founded by Śrīla Prabhupāda.

Please join us for this auspicious event!

08/19/2017

By Vaishnava das It was a beautiful sunny New York afternoon, with a slight cooling breeze and the familiar scent of incense wafting out the front door of the 26 2nd Ave storefront, the birthplace …

Address

26 2nd Avenue
New York, NY
10003

Opening Hours

Saturday 5:30pm - 7:50pm
Sunday 1:30pm - 4pm

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Our Story

The founder and acarya (one who teaches by example) of the International Society for Krishna Consciousness (ISKCON) is His Divine Grace A.C. Bhaktivedanta Swami Prabhupada, also known as Srila Prabhupada. He arrived in New York from India in September of 1965, after crossing the Atlantic Ocean on a freighter named The Jaladuta, to spread bhakti-yoga (the yoga of devotion and service to God) throughout the western world.

In the summer of 1966, with the help of just two followers, Srila Prabhupada rented a storefront in New York City's Lower East Side at 26 2nd Avenue. The storefront was previously a curio-shop named "Matchless Gifts." This is where Srila Prabhupada would headquarter ISKCON and the Krishna Consciousness would burgeon: Matchless Gifts at 26 2nd Avenue. As the number of followers grew, the storefront became too small so the temple moved to larger locations, leaving the humble storefront behind.

About twenty-five years and hundreds of worldwide temples later, the directors of the Hare Krishna temple in Brooklyn were able to regain the space and once again lease the original Hare Krishna temple at 26 2nd Avenue. To commemorate the 25th Anniversary of the founding of ISKCON, members of the temple in Brooklyn renovated the site, rededicated it, and reopened it to the public in July of 1991.

Since that time, Matchless Gifts at 26 2nd Avenue has become a beacon of Krishna Consciousness in New York City. Moreover, to followers of the Hare Krishna movement all over the world it is a sacred place of pilgrimage, a tirtha (holy place).

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Any devotees offering airbnb rentals in Manhattan, or Indian congregation members who own a hotel/motel nearby? Please PM me. Haribol!
Join us in welcoming visiting teacher Prahladananda Swami as he makes his annual visit to New York City from November 2 to 12, 2019!
See the schedule of his talks in the attached picture and location details and more information about Prahladananda Swami in the sections below.
Do not miss this opportunity! Hare Krishna!

LOCATION DETAILS

• ISKCON New York (Radha Govinda Mandir) - 305 Schermerhorn St, Brooklyn, NY 11217

• Yuga Dharma Ashram (NYC Harinam) - 594 W 152nd St, New York, NY 10031

• 26 Second Avenue (Matchless Gifts at 26 2nd Avenue) - 26 2nd Ave, New York, NY 10003

• Iskcon of Bergen County - 643 Forest Ave, Paramus, NJ 07652

ABOUT PRAHLADANANDA SWAMI

His Holiness Prahladananda Swami is a Vaishnava swami and a religious leader of the International Society for Krishna Consciousness (ISKCON). He is an initiating spiritual master (diksha-guru) and a member of the Governing Body Commission (GBC) of ISKCON. His presentations are amazing and very entertaining. Also, he has certain of Srila Prabhupada's books memorized word-for-word.

Prahladananda Swami was born as Philip Burbank in 1949, in Buffalo, New York. In January 1969, while studying at the University of Buffalo, he joined ISKCON. The same year, he was initiated by Srila Prabhupada, receiving the name Prahladananda Dasa. In 1975 he joined the Radha-Damodara preaching bus tour, organized by Tamal Krishna Goswami and Vishnujana Swami. In 1982 he took sannyasa (renounced order), and in 1986 he became one of the initiating gurus in ISKCON. In 1989 Prahladananda Swami became a member of the Vaishnava Institute for Higher Education, in Vrindavana, India. In 1990 he was appointed to head the GBC’s committee of Health and Welfare. In 1991, the GBC also made him the head of the sannyasa ministry.

More information about Prahladananda Swami and the recordings of his previous classes can be found on his website and page: https://www.prahladanandaswami.com/
https://www.facebook.com/PrahladanandaSwami/