07/29/2026
A construction heir and Coca-Cola bottling executive, Dakis Joannou founded the DESTE Foundation for Contemporary Art in Athens in 1983, long before contemporary art became a global luxury market.
Through DESTE, he has commissioned ambitious new works, supported emerging artists, and built one of the world’s most respected private collections.
His first major acquisition? Jeff Koons’ One Ball Total Equilibrium Tank (1985), purchased for just $2,700 after dealer Jeffrey Deitch introduced him to the artist. It would become one of the defining works of Koons’ career.
Over the following four decades, Joannou formed close relationships with artists including Jeff Koons, George Condo, Maurizio Cattelan, Urs Fischer, Paul McCarthy, and many others. Today, those friendships are reflected throughout his Athens residence, where museum-quality artworks coexist with icons of Radical Italian design by Archizoom Associati, Superstudio, Pierre Paulin, and Maurice Calka.
Photos: Igor Cvoro for DSCENE Magazine via@theartreporter